DENVER, CO
EXF Regional Conference – September 22nd – September 23rd 2026
- Arrival by September 22nd at 1pm (lunch will be provided)
- Departure September 23rd after 4pm
Location
Venture X Denver South – 2000 S Colorado Blvd Tower 1 Suite 2000, Denver, CO 80222
Hotel Options
Courtyard by Marriot Denver Cherry Creek – 1475 S. Colorado Blvd, Denver, Colorado, 80222 (1.1 miles from conference venue)
DoubleTree by Hilton Denver Cherry Creek – 455 S Colorado Blvd, Denver, CO 80246 (2.3 miles from venue)
Denver, CO/ Agenda
AGENDA
Tuesday
Sep 22
11:30am–1:00pm
Registration
EXF Team
12:00pm–1:00pm
Lunch
1:00pm–1:30pm
The Power of the Network
The best ideas, connections, and opportunities may already be in the room. Get to know your fellow franchisees and consultants, share experiences, and discover how tapping into the network can help all of us grow stronger together.
Reid Trego
1:30pm–2:15pm
Building What’s Next
Hear from Peter as he shares his vision for the next chapter of Exit Factor, how we’re continuing to invest in the brand, and what’s ahead. We’ll look at the opportunities in front of us and what it will take to build on our momentum and take Exit Factor to the next level.
Peter Giese
2:15pm–2:45pm
Matching the Message to the Seller
The right message can turn a conversation into an opportunity. Learn how to tailor your approach, communicate value, and create stronger engagement that leads to more meetings and qualified prospects.
Reid Trego
2:45pm–3:15pm
Partner Power Session – Units Marketing
A hands-on HubSpot training focused on managing your pipeline, properly tracking activity and notes, and building the CRM habits that keep opportunities organized and moving forward.
Garrett Gillin
3:15pm–3:30pm
Wrap Up
We’ll close out Day 1 with a few key takeaways and a quick look at what’s ahead for Day 2.
Melissa Nuñez
4:00pm–6:00pm
Partner Appreciation Mixer
Join us for drinks, conversation, and connection as we celebrate our strategic partners and the relationships that help strengthen and support the Exit Factor network.
Flight Club Denver
Wednesday
Sep 23
8:00am-8:45am
Breakfast
8:45am-9:00am
Welcome
Welcome back! We’ll set the stage for Day 2, preview what’s ahead, and get ready to turn yesterday’s momentum into action.
Reid Trego
9:00am-9:30am
Partner Power Session – Morgan Stanley
Hear from Shelley Ford of Morgan Stanley on how wealth planning can support business owners as they build value, prepare for the future, and navigate important financial decisions throughout their journey.
Shelley Ford
9:30am-10:30am
The 4 Steps to Sales Success
Sales success starts with consistent activity. This session breaks down the proactive actions that build your pipeline, create more conversations, and ultimately drive more opportunities and revenue.
Peter Giese
10:30am-10:40am
Coffee Break
Presented by Birdeye
10:40am-11:10am
Partner Power Session – Rise Alliance
Join our partner spotlight session with Rise Alliance, a business advisory and debt restructuring firm that helps business owners improve cash flow, navigate financial challenges, and build a path toward long-term stability.
Gerard Celmer & Michael Petracca
11:10am-12:00pm
Lead Gen in Action: Workshop
Lead generation starts with activity. This hands-on session will cover practical ways to get in front of more business owners, create conversations, and build a consistent plan for generating opportunities in your market.
Reid Trego/Melissa Nuñez
12:00pm-1:00pm
Lunch
1:00pm-1:45pm
Inside the FAC: How It Works and Why It Matters
Hear directly from FAC members about what the FAC does, how it works, and how they represent the voice of the network.
1:45pm-2:15pm
Partner Power Session – Tree Ring Digital
Learn how Tree Ring Digital helps businesses build, manage, and protect their online assets, an important part of business value, while providing additional solutions you can bring to your clients.
Paige Wiese
2:15pm-2:45pm
National Accounts: Expanding Our Reach
Bigger partnerships create bigger opportunities. Learn how National Accounts is expanding Exit Factor’s reach, opening new doors, and creating new lead opportunities for franchisees and consultants across the network.
David Blouin
2:45pm-3:00pm
Break
3:00pm-3:30pm
Get Visible: Local Marketing Audit
Being known in your market starts with how you show up. This working session takes a hands-on look at your online presence and simple ways to build credibility, earn trust, and strengthen your local visibility.
Melissa Nuñez
3:30pm-4:00pm
Wrap Up + Q&A
Let’s turn momentum into action. We’ll wrap up with key takeaways, clear next steps, and a commitment to what you’ll put into practice when you get back to your market.
